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client: CRHA

We came up to the CRHA with the idea of producing a series of gamified interactive quiz. The idea was to create  a rich content marketing tool that would not only significantly increase their brand awarness, but also allow them to garner paramount data about their different targeted markets.

The concept proved to be  clever and efficient, and required very little ressources to recycle from project to project. Spread through all major social media platforms, our latest quizz registered over 22 000 participations throughout Québec and France and has been reviewed in more than 20 media outlets including “Le Journal de Montréal”, “CKOI-96.9FM”, “Radio-Canada-Première Chaîne”, and  “Le Soleil”.